JOBLYIN SUMMARY
Job Overview
This position is offered by Net-Globe, in 23 July, Al Qalyubiyah, Egypt, as a Contract role, with a Hybrid work arrangement. The job details and listed requirements below are based on the original job posting.
COMPANY PROFILE
About the Company
AIi
This summary was prepared with the assistance of AI based on available information and may not reflect all details about the company.Net-Globe is a job website seeking qualified professionals for roles such as Chief Marketing Officer (CMO) within the Online Casino & Betting sector. The platform connects job seekers with opportunities in dynamic and regulated industries, emphasizing career growth and industry-specific expertise. While the exact nature of Net-Globe’s business operations remains unspecified, the presence of CMO roles suggests an emphasis on strategic marketing and brand management within niche markets. The company appears to focus on providing targeted employment solutions for individuals looking to advance their careers in specialized fields. As a job portal, it likely supports candidates by offering access to relevant positions while adhering to industry standards and compliance requirements. Net-Globe aims to facilitate meaningful career transitions by aligning skilled professionals with suitable opportunities in emerging sectors.
ORIGINAL JOB DESCRIPTION
About the Job
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VacancyJuly 21, 2026
Chief Marketing Officer (CMO) — Online Casino & Betting
We are seeking a CMO to lead our brand marketing, build a robust acquisition engine, optimize regional strategies and partnerships, and drive measurable financial growth.
Format: Full remote / Hybrid / Office [Limassol, Cyprus]
About The Company
An iGaming group with four brands (online casino and betting) operating within a single ecosystem: a shared team, technological platform, and affiliate program. We have an active audience in the Runet, Latin America, and European markets, with payment processing in fiat and crypto.
Goal of the Role
You will take charge of the marketing for all four of the group's brands and build an acquisition machine with measurable ROI: from the strategy for each GEO to ownership of the marketing P&L. The role reports directly to the CEO and involves direct management of a team of 20+ people (SEO, PR/Promo Team, Affiliates, SMM).
What You Will Do
Strategy and P&L
Develop marketing strategy across brands, GEOs, and channels; define the positioning for each brand.
Own the marketing P&L: manage the GGR → NGR → Contribution Margin chain, control bonus costs, and track cohort payback on acquisition spend (payback by FTD cohorts).
Set and break down KPIs: traffic, conversion, CPA, LTV, NGR, bonus cost/GGR.
Form, defend, and manage the marketing budget broken down by brands and GEOs.
Acquisition and Partnerships
Manage all paid and organic acquisition channels.
Develop the affiliate network: negotiate RevShare / CPA / Hybrid terms, evaluate partners by NGR cohorts, and monitor traffic quality and bonus abuse.
Conduct direct negotiations with media, agencies, influencers, and traffic partners.
Team
Lead the acquisition team (SEO, PR/Promo Team, Affiliates, SMM): handle hiring, set KPIs, build motivation systems, and mentor team leads.
Coordinate with product, analytics, BI, and CRM teams; provide regular reporting to C-level executives.
Brand and Product
Oversee the production of creatives, ensure a consistent tone of voice for brands across GEOs, and conduct A/B testing.
Participate in retention and CRM mechanics: welcome flows, reactivation, and the bonus system.
Represent the company at SiGMA, ICE, iGB, and other industry events.
What Is Important To Us
5+ years in iGaming / betting marketing, including 2+ years as a Head of Marketing or higher.
Proven experience simultaneously managing multiple brands or products.
Deep knowledge of the Runet and LatAm markets.
Practical experience within the affiliate ecosystem: understanding RevShare / CPA / Hybrid models, calculating effective CPA accounting for LTV, and evaluating partners by NGR cohorts.
Experience working with .com brands: understanding the specifics of payment infrastructure (P2P, crypto, PSP rotation) and its impact on deposit conversion.
Experience managing a team of 10+ people and a budget of $1M+ per year; making decisions based on unit economics.
Confident work with data: Google Analytics 4, Power BI, and internal BI systems.
Nice to Have
English and/or Spanish for working with LatAm and European markets.
Experience publicly representing the company at industry conferences.
Conditions
Compensation: Fixed salary + performance bonus tied to results.
Employment: B2B contract / legal entity, Cyprus jurisdiction.
Fully remote work or hybrid format.
Access to data and analytics tools to ensure you can work without blind spots.
20 vacation days, 5 day-offs, 15 sick days, plus additional days off.
Participation in key events (SiGMA, iGB, etc.); training, language courses, certifications, and industry conferences at the company's expense.
Hiring Process
Screening with a recruiter (30 min) → Interview with CEO + COO (60–90 min) → Test assignment (if necessary) → Final interview and Offer. Feedback is provided at each stage within 1–2 business days.
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CAREER PROFILE
Role Overview
AIi
This summary was prepared with the assistance of AI based on available information and may not reflect all details about the company.The Chief Marketing Officer leads brand strategy and customer acquisition for an online casino and betting platform. They focus on optimizing regional marketing efforts and enhancing digital engagement to drive growth.
