Brand Manager

TRANSFORM | CONNECT | EMPOWER Macro is where transformation is lived, leadership is close, and talent is stretched into its fullest potential. #Crew_Not_Passengers Ready To Take The Lead & Leave Your Mark! What You'll Be Doing We are seeking a high-energy, consumer-centric Brand Manager to take commercial ownership of an assigned portfolio, shape strategic positioning, and drive market share growth. In this role, you will lead end-to-end brand planning, scale marketing P&L budgets, spearhead new product commercialization, and inspire commercial teams across trade and medical touchpoints. Shape Brand & Portfolio Strategy: Translate business and portfolio priorities into clear brand positioning, annual plans, growth priorities and investment choices that strengthen competitive advantage and brand equity. Unlock Consumer-Led Growth: Turn consumer, customer, category, competitor and market insight into actionable opportunities that drive revenue, market share, penetration, customer reach and brand growth. Lead Brand Activation & Communication: Develop and execute integrated campaigns across digital media, trade, medical, experiential and in-store channels. Ensure distinctive creative execution and consistent brand experience. Drive Innovation & Launch Excellence: Identify innovation and revamping opportunities and lead cross-functional commercialization plans from concept and business cases through launch and post-launch evaluation. Accelerate Commercial Execution: Partner with Sales and Digital Marketing to translate brand strategy into channel and customer plans that strengthen availability, visibility, conversion and commercial performance. Maximize Brand Performance & Profitability: Monitor sales, market share, distribution, campaign effectiveness, pricing mix, margins and marketing investment to maximize brand performance and deliver sustainable and profitable growth. Orchestrate Cross-Functional Delivery: Align Sales, Finance, Supply Chain, Regulatory, agencies, suppliers, and other stakeholders around clear priorities, milestones, resources and disciplined execution. Strengthen Portfolio Value & Brand Governance: Optimize the role, positioning, investment, and activation of brands within the portfolio while ensuring adherence to brand standards, regulatory requirements and approved product claims. What you'll need to succeed Bachelor’s degree in Business Administration, Marketing, Pharmacy, Science, or a related field. 4 – 6 years of brand management experience with a proven track record in consumer-centric product portfolios, personal care, cosmeceuticals, pharmaceuticals or FMCG. Demonstrated expertise in brand strategy development, product launch execution, and P&L/budget scaling. Strong commercial acumen and analytical capability to interpret sales metrics, market share data, and competitive intelligence. Excellent campaign management skills with the ability to lead cross-functional teams, external agencies, and vendor partnerships. Outstanding presentation and storytelling abilities to inspire field sales teams and report key insights to executive leadership. High agility, entrepreneurial drive, and commitment to organizational ethics and regulatory compliance. Show more