Graphic Designer

Job Description: Potential HR is hiring on behalf of its client, a Marketing Agency specialized in the Restaurants & F&B sector, for a Graphic Designer to create high-quality visual content across social media, print materials, branding, and visual identity projects. The role will have a strong focus on social media design, while also contributing to printed materials, branding projects, logo development, and other creative assets required for restaurant and F&B clients. Key Responsibilities Design engaging and visually consistent content for social media platforms, with a primary focus on posts, campaigns, promotions, and digital advertising creatives. Develop creative visual concepts that align with clients' brand identities and marketing objectives. Create designs for printed materials such as menus, flyers, brochures, packaging elements, promotional materials, and other offline marketing assets. Support branding and visual identity projects, including logo design and brand applications. Adapt creative concepts and designs across different digital and print formats. Work closely with content, social media, and account management teams to translate briefs and campaign ideas into effective visual executions. Maintain consistency across all visual materials according to brand guidelines. Prepare final artwork and design files for digital publishing and printing. Manage multiple design requests and projects while meeting agreed timelines and quality standards. Stay updated with current design trends, social media visual trends, and creative approaches relevant to restaurants and F&B brands. Support basic video editing or motion content when required, based on experience. Requirements Bachelor's degree in Graphic Design, Applied Arts, Fine Arts, or a related field is preferred. 2–3 years of professional experience in Graphic Design. Strong portfolio demonstrating solid experience in Social Media Design. Strong proficiency in Adobe Illustrator is mandatory. Strong proficiency in Adobe Photoshop is mandatory. Good experience in print design and preparing files for production. Good understanding of branding, visual identity, typography, composition, and color theory. Experience in logo design and brand identity development. Ability to translate creative briefs into visually strong and practical designs. Strong attention to detail and ability to maintain consistency across different brand materials. Ability to manage multiple projects and deadlines simultaneously. Previous experience within a marketing or advertising agency is preferred. Previous experience working with restaurants or F&B brands is a strong plus. Basic video editing or motion graphics skills are preferred but not mandatory. Working Conditions Working Days: Saturday to Thursday Day Off: Friday Working Hours: 10:00 AM – 6:00 PM Location: Maadi Ring Road,Cairo Working Model: On-Site Show more